Over their lifetime,tires greatly affect fuel efficiency. 86% of a tire's environmental impact occurs during usage.
- Manufacturing, transportation and end-of-life combined for only 14%
- Wear-life of tires and rolling resistance have the greatest environmental impact

As tires roll, they flex, create heat and lose energy, which reduces fuel efficiency.
- Rolling resistance measures the energy required to make a tire roll
- 1 in 5 tanks of gas is consumed by the tires
- Generally, a 10% reduction in rolling resistance improves fuel efficiency about 1% for passenger and light truck vehicles.

Tips for Improving your fuel efficiency:
  • Inflate your tires : Michelin studies indicate 7psi under-inflation results in a 10% increase in rolling resistance and reduces tread life. Under-inflated tires can reduce fuel economy by 1 mile per gallon.
  • Maintain your car: Engine Maintenance can save up to 165 gallons of gas a year or about $ 600.00
  • Slow down : Driving 62 mph vs 75 mph will reduce fuel economy by about 15%
  • Maintain a constant speed : It takes more energy to get a vehicle moving than to keep it moving
  • Ditch the cargo : An extra 100 pounds can reduce fuel economy by 2%
  • Cut the A/C at low speeds: Using AC at lower speeds can use up to 20% more fuel. So keep the windows down while driving around town.


IMPROVE ROLLING RESISTANCE AND WEAR WITHOUT COMPROMISING SAFETY
  • Michelin has been improving tire fuel efficiency for the last 15 years
  • Michelin helped reduce rolling resistance by introducing radial tires in 1946 and silica rubber compounds in 1992
  • Certain Michelin energy saving tires save about 12 gallons of fuel every second globally
WHAT IS IN IF FOR THE CONSUMER?
  • All Michelin tires use EnergySaver Construction *) and MaxTouch Construction, which makes Michelin the most fuel efficient line of tires on the road **)
  • Save money through greater fuel efficiency and longer tread life.

*) All Michelin tires except Harmony, Destiny, Weatherswise II and X Radial DT - Except for the Harmony, these tires are not available at Sidney Tire Ltd !
**) Rolling resistance testing based on SAE J1269 Industry Practice