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Yokohama has a well-earned reputation at the racetrack.
Yokohama's motorsports program, which throught the years has expanded from sponsoring individuals to sponsoring entire racing series, is a perfect environment for testing tire technologies that result in developing better street tires. |

Yokohama puts tires to the test.
Tire companies are waging a constant battle to put a bigger footprint on the market, whether it's in original equipment rubber or for replacement share.
Yokohama has driven itself into a substantial share of the performance tire niche and now it's looking to leave its mark on the sport utility and light truck segments. |